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Making Your Vision Understandable: Get Your Team Out of the Parking Lot

Bryan Gillum • January 4, 2021

Making Your Vision Understandable: Get Your Team Out of the Parking Lot

Every business owner has told me they believe vision is important. But when I ask them why it is important, I often receive a generally broad statement about the future of the organization. Rarely do I hear a well-articulated explanation of why it is important and more importantly what steps they take to make progress towards their vision.


When we talk to small business owners, we describe the vision as the final destination of the journey. For example, imagine you ask all of your employees to prepare for a long trip and to meet you in the company parking lot at 8 AM on Saturday morning to set out for the trip. Employees are going to have a lot of questions. 

 

  • Where are they going? 
  • What do they need to pack?
  • What should they prepare for? 
  • Are they driving? 

 


"Without setting a clear picture of the future destination or providing context of what to expect, an employee may have apprehension, lack excitement and not be prepared. It’s likely that your journey won’t get started or the executive and a small number of leaders may set off while leaving most of the employees behind." - Bryan Gillum


Do your employees know where you are headed? Do they know what they need to bring and what to expect? We help small business owners bring their vision to life and engage their teams to get prepared and excited for the journey. We help you chart your course by:

 

  • Clearly defining the future destination
  • Clarifying what it will feel like on the journey
  • Identifying the major obstacles and barriers that could get in the way
  • Crating a plan to ensure you make progress
  • Defining what it will be like once you arrive

 


Contact us today to get out of the parking lot and get started on the path towards your future destination.

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